Ads blocking is becoming popular everyday and it’s becoming threat to marketers and the marketing industry at large.
As at 2015,two hundred million internet users phone users mostly from United States were using adblock on their mobile phones.
It has grown more than forty-five percent(45%) in United States and with an expected ten billion dollars ($10 billion) to be lost to ad block in year 2016.
Google Chrome, Firefox and Safari web browsers are the most friendly to ad block installation.
However, developers of adblock applications are targeting smartphone and users of Android phones and iPhone can now install adblock on their smartphone easily.
Some browser developers are integrating ad block as inbuilt to automatically block pop up ads and spyware while users are accessing the web pages online.
Adblock plus is a popular one with high quality and low risk of malware infection.
The necessity to install adblock has been a debatable one because advertisement is all about information marketing and it goes to help in meeting the needs of some people if not all.
The following are the ad block app having the most market share.
ADBLOCK PLUS : This app has become the favourite of many internet users and it is the first adblock app to be compatible with Android phones and it’s the one of the most trusted ad blocking apps.
Though, this application has been banned on Google Play Store, yet it’s available on adblock plus official website.
TRUST GO AD BLOCKER: this is another nice app that blocks phishing. It prevents ad network that spy on user’s personal information to gain advantage on spamming activities.
This app is more of privacy protection than ad blocking.
NO ROOT AD REMOVER :
If you would like to install adblock application via Google Play Store since most smartphone users prefer this e-store in order to ensure they download original copy and not the pirated one which may cause damage to their phones, you would want to choose NoRoot Ad-Remover.
As the name of the application implies, it’s compatible with both rooted and non rooted Android device. On installation, you will be allowed to block two applications from displaying ads (lite version).
You can now purchase the premium version for few dollars in order to add more applications.
APPBRAIN AD DETECTOR
This App is very similar to TrustGo Ad Detector and it’s capable to detect applications that are likely or programmed to send or push unwanted notifications to the user, and also applications that are corrupted with virus or apps that could spy on user’s personal information to third-parties.
Appbrain ad detector can also notify the user, any application that has authority to access the personal information of the user which could invade the user’s privacy and helps in removing those applications on demand to do so.